Publicações Científicas J-P-E

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    The Impact of Greenwashing on Sustainability through Green Supply Chain Integration: the moderating role of information sharing
    (Springer Nature, 2024-05-11) Santos, Célia; Coelho, Arnaldo; Cancela, Beatriz Lopes
    This study investigates the impact of greenwashing on sustainability through the effects of green supply chain integration, considering the moderating role of information sharing. The research proposes a theoretical model tested using structural equation modeling (SEM) and a multigroup analysis to understand the moderating role of information sharing. Hypotheses were tested in a sample of 312 key respondents from Portuguese buying firms that perceived greenwashing practices in their suppliers. Results indicate that greenwashing negatively affects green supply chain integration, while green supply chain integration enhances sustainability performance. This effect is stronger when information-sharing pressure is higher. The study underscores the importance of actively addressing greenwashing to improve green supply chain integration, especially when sustainability is the desired outcome. The research’s novelty lies in its contributions to building sustainable companies through green supply chain integration, trust, and partner communication.
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    A Systematic Literature Review on Greenwashing and its Relationship to Stakeholders: state of art and future research agenda
    (Springer Nature, 2023-03-09) Santos, Célia; Coelho, Arnaldo; Marques, Alzira
    The interest in greenwashing has grown in recent decades. However, comprehensive, and systematic research concentrating on the evolution of this phenomenon, specifically regarding its impacts on stakeholders, is still needed. The main purpose of this study is to provide an overview and synthesis of the existing body of knowledge on greenwashing, through a bibliometric study of articles published up to 2021, identifying the most relevant research in this field. Special attention is given to the latest articles that link greenwashing to stakeholders, identifying gaps and future research opportunities. A bibliometric analysis and literature review was performed on 310 documents obtained from the Web of Science database, using the VOSviewer software program. This article identifies the most influential aspects of greenwashing literature (authors, articles, journals, institutions, and keyword networks). The most recent articles on the effect of greenwashing on stakeholders were also analyzed, which made it possible to identify trends, gaps, and opportunities for future research. These topics include greenwashing impacts on branding, consumer attitudes and intentions, mainly on purchase behavior, B2B relationships and the definition of taxonomy for greenwashing, considering the different practices. This study offers a thorough analysis on the state-of-the-art, as well as a closer look at the impacts of greenwashing on various stakeholders, providing a list of suggestions for future research.
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    Portuguese Investor's Perception of Investing in Companies with ESG Practices
    (RGSA – Revista de Gestão Social e Ambiental, 2025-02-04) Dias, Henrique Amaral; Matos, Fátima Regina Ney; Baptista, Júlio de Albuquerque; Alves, Ivo Daniel Mendes
    Objective: The objective of this study is to identify the perceptions of Portuguese investors regarding ESG (Environmental, Social and Governance) factors. It also aims to identify the criteria that lead investors to consider, or not, ESG criteria in their decisions. Theoretical Framework: The concept of ESG (Environmental, Social, and Governance) has emerged as a fundamental framework for assessing the sustainability and ethical impact of companies. Its three dimensions - environmental, social, and governance – address different aspects of business operations and are increasingly considered in investment decisions and in the integration of their practices in companiesIn this topic, the main concepts and theories that underpin the research are presented. Method: Based on a quantitative approach, 118 questionnaires were collected from Portuguese individuals, with the aim of deepening the understanding of this phenomenon and obtaining empirical data that can contribute to the academic and practical debate on the impact of these criteria in the business context. Results and Discussion: The results obtained revealed [synthesize the main results of the research]. In the discussion section, these results are contextualized in light of the theoretical framework, highlighting the implications and relationships identified. Possible discrepancies and limitations of the study are also considered in this section. Research Implications: The results of this study highlight the complexity of investment decisions in the ESG context and the diversity of factors that influence investor behavior. Familiarity with these factors emerges as a key variable, while other demographic factors such as age, education and location have a less evident influence. Originality/Value: This research contributes to the field of socially responsible investing by identifying the variables that influence the adoption of ESG-aligned investment practices. However, further research is needed to understand how psychological, institutional and cultural factors may interact and influence investors’ perceptions of ESG practices, thus creating a broader field for future research. | Objetivo: O objetivo deste estudo é identificar as perceções dos investidores portugueses relativamente aos fatores ESG (Ambiental, Social e de Governança). Pretende-se identificar também os critérios que levam os investidores a considerarem, ou não, os critérios ESG nas suas decisões.]. Referencial Teórico: O conceito de ESG (Environmental, Social, and Governance) emergiu como uma estrutura fundamental para avaliar a sustentabilidade e o impacto ético das empresas. As três dimensões – ambiental, social e de governança – abordam diferentes aspetos das operações empresariais, sendo cada vez mais considerada nas decisões de investimento e na integração das suas práticas nas empresas. Método: Assente numa abordagem quantitativa, foram recolhidos 118 questionários de portugueses, com o intuito de aprofundar a compreensão deste fenómeno e obter dados empíricos que possam contribuir para o debate académico e prático sobre o impacto destes critérios no contexto empresarial. Resultados e Discussão: Os resultados deste estudo sublinham a complexidade das decisões de investimento no contexto ESG e a diversidade de fatores que influenciam o comportamento dos investidores. A familiarização com estes fatores emerge como uma variável chave, ao passo que outros fatores demográficos como idade, escolaridade e localização têm uma influência menos evidente. Implicações da Pesquisa: Esta investigação contribui para o campo dos investimentos socialmente responsáveis ao identificar as variáveis que influenciam a adoção de práticas de investimento alinhadas com as dimensões ESG. Mais estudos são necessários para compreender como fatores psicológicos, institucionais e culturais podem interagir e influenciar as perceções dos investidores acerca das práticas ESG, criando assim um campo mais amplo de investigação futura. | Objetivo: El objetivo de este estudio es identificar las percepciones de los inversores portugueses sobre los factores ESG (ambientales, sociales y de gobernanza). También pretende identificar los criterios que llevan a los inversores a considerar, o no, los criterios ESG en sus decisiones. Marco Teórico: El concepto de ESG (ambiental, social y de gobernanza) há surgido como un marco fundamental para evaluar la sostenibilidad y el impacto ético de las empresas. Sus tres dimensiones – ambiental, social y de gobernanza – abordan diferentes aspectos de las operaciones comerciales y se consideran cada vez más en las decisiones de inversión y en la integración de sus prácticas en las empresas. Método: Con base en un enfoque cuantitativo, se recogieron 118 cuestionarios de individuos portugueses, con el objetivo de profundizar en la comprensión de este fenómeno y obtener datos empíricos que puedan contribuir al debate académico y práctico sobre el impacto de estos criterios en el contexto empresarial. Resultados y Discusión: Los resultados de este estudio resaltan la complejidad de las decisiones de inversión en el contexto ESG y la diversidad de factores que influyen en el comportamiento de los inversores. La familiaridad con estes factores surge como una variable clave, mientras que otros factores demográficos como la edad, la educación y la ubicación tienen una influencia menos evidente. Implicaciones de la investigación: Esta investigación contribuye al campo de la inversión socialmente responsable al identificar las variables que influyen en la adopción de prácticas de inversión alineadas con los criterios ESG. Sin embargo, se necesitan más investigaciones para comprender cómo los factores psicológicos, institucionales y culturales pueden interactuar e influir en las percepciones de los inversores sobre las prácticas ESG, creando así un campo más amplio para futuras investigaciones.
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    Screening the Digital Landscape: Generation Z insights into employee perceptions of social media use in the workplace
    (Dnipro National University, 2024-03-03) Cunha, Maria Nascimento; Pinto, Silvia Costa; Pereira, Manuel
    Purpose: In the era of digital transformation, companies are increasingly utilizing social networks to enhance business dynamics. This study investigates Generation Z employee perceptions regarding the integration of social media platforms in the workplace. Design/Method/Approach: A quantitative approach done by the administration of a comprehensive online questionnaire, involving 152 professionals. Findings: Findings reveal that Generation Z employees consider engaging with the public as the most significant advantage of social networks, followed by the potential for swift and effective consumer communication, while broad access to information holds relatively less importance. Negative aspects cited include heightened competition in certain sectors, increased dependence on the Internet, and an excess of advertising. Respondents also identify key company objectives tied to social media adoption, emphasizing the importance of publicizing the company and brand, expanding customer bases, fostering business growth, and enhancing labour relations. Theoretical Implications: Negative aspects cited include heightened competition in certain sectors, increased dependence on the Internet, and an excess of advertising. Practical Implications: Respondents also identify key company objectives tied to social media adoption, emphasizing the importance of publicizing the company and brand, expanding customer bases, fostering business growth, and enhancing labour relations. Originality/Value: New approach to Generation Z Insights into Employee Perceptions of Social Media Use in the Workplace. Research Limitations/Future Research: A bigger sample would be Portugal's representative what is indeed important.
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    The Role of Brand Trust and Perceived Risk in Shaping Brand Experience: the case of a second-hand online marketplace
    (International Business Information Management Association, 2022-05-30) Gabriel, Carla; Faria, Sílvia; Gomes, Sofia; Ferreira, Pedro
    Massive use of the internet has changed the way individuals seek and purchase a wide variety of products and services. Current concerns about the planet's scarce resources, altogether, contribute to the trend towards a slow fashion and lower consumption of goods in general and the acceptance to buy second-hand products. This research aims to understand how brand trust and perceived risk influence the brand experience of an online marketplace of second-hand products. The study follows a hypothetical-deductive method. A questionnaire was applied to 185 participants of the online marketplace of second-hand products. Statistical analysis was performed using SPSS and hypothesis were tested by a regression analysis model. Findings indicate that the lower the risk, the higher the brand experience and highlight that the higher the brand trust, the greater the brand experience. Despite being limited to a specific online marketplace of second-hand products, the research provides data to support the importance of such platforms in reducing risk, inducing brand trust, and contributing to a positive brand experience.